Open Question: Tent Question #1: Coleman's "Keeps You Dry, Guaranteed?"?

Every time there's a discussion of tents on Answers, invariably someone parades this Coleman "guarantee" as the trump card by which one should judge Coleman tents superior to all others. Please don't take this as a personal attack or an impeachment of Coleman's products, but I can find no such guarantee anywhere on Coleman's website, and neither can Coleman's own customer support staff. The only consumer protection appears to be Coleman's standard one-year limited warranty against defects in materials or manufacturing, which is actually rather weak by comparison to other major tent manufacturers.

So what exactly is the Coleman's "Keeps You Dry, Guaranteed?" promise mean, how does it make Coleman tents superior to all others, and what are the terms and conditions regarding this guarantee? The _best_ answer should have a link to the guarantee description on Coleman's (or Jarden's) website or some other reasonably definitive evidence aside from conjecture or empirical evidence.
Perhaps I have poked the hornet's nest a little. I'm not trying to rumple feathers, but just correct a misnomer about this so-called guarantee so that novice campers can make a more objective and unbiased comparison. We all have personal experience that form the basis of our answers, and the sharing of this experience is one of the benefits of Yahoo Answers. So I have no issue with anyone sharing their personal experience or even making objective recommendations for untested products that are in-line with these experiences. It is also hard to fault a person for referring to a manufacturer's guarantee of performance, at least if there's any thing behind that guarantee.

And that's where I have an issue, because Coleman's "Keeps You Dry, Guaranteed?" statement does not appear to be a guarantee, (in other words, a promise, but with legal/contractual obligations, particularly as described in US Law, such as Magnuson-Moss and similar), but rather a trademarked marketing slogan. I have
Ahhh, got cut off. What I was saying that I have not found anything on Coleman's website or in talking to Coleman representatives to support a guarantee in the common-use or legal sense, but I am still waiting for their legal department to respond.
Note: Coleman's "Keeps You Dry" guarantee does not distinguish between their Sundome and Hooligan models. Accordingly, notwithstanding limitations yet to be discovered, both should be be equally capable of keeping you dry insofar as the guarantee is concerned.
@MM: Indeed, the plaintiff is responsible for mitigating the damages, but barring any liability disclaimer, the manufacturer may be liable for reimbursing the plaintiff the remediation costs and other incidental damages such as lost vacation time and travel/incidental expenses associated with an interrupted vacation, plus punitive damages for breach of contract and/or tort, false and deceptive advertising, etc...

Source:
http://answers.yahoo.com/question/index?qid=20110330094419AAKPyLm

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